Hello everybody! ♡
How are you all doing? Welcome back to my blog, if you are new here, hey my name is Eden and my blog is all about: beauty, fashion, lifestyle and lots more, I upload a post every Thursday at 6PM GMT and it would mean a lot if you would stop by! Today’s post, I hope is going to be very interesting for you and for me to write, can you trust what us bloggers say, do you take it all at face value or look to other sources aswell?
Well, ever since the Zoella, Pewdiepie and Tyler Oakely influence became massive back in 2010 ish, the whole Youtube, blogging, kind of ‘Influencer scene’ became HUGE. With their subscribers nearly 10 later high into the millions, it shows that people love them and are more likely to trust them then not. They do know how much influence they have, people go out and buy lots of things they recommend and download the apps they advertise and people don’t mind if they do ADs because they believe the people they love over the internet would always tell them the truth.
Lots of Influencers, do tell you the truth, they strive for you all to trust them and to love them for being honest. From my personal experience, I don’t know if you all believe me or think I am chatting rubbish, but I am always truthful with you, I only share with you the products I genuinely love and only review things that I believe could be relevant for you. I think most of us really do try our best to get the balance right. We want to be relate-able, to talk about things that effect us all and be there for our followers because you are literally responsible for changing our lives.
From myself looking briefly into the ASA guidelines for bloggers/vloggers advertising, they don’t want consumers to be misled, they want Influencers to be honest, us AD in everything that is sponsored, even if it is a review of free products, it is still classed as a monetary payment. Now, I do believe, that in some ways it is down to the brand to be okay with saying AD or it has been sent to me for review, they should be okay with that because honesty should always be the top and is the best policy. I would never work with a brand that said, don’t tell your followers we are sponsoring you, it is not right from where I am standing and it isn’t okay. I do email brands and day they I am going to say that, I have never had a response saying I couldn’t but if i ever did, I wouldn’t review or be sponsored by them, end of the story.
Another huge problem, is hidden advertising, not everyone is going to realise if your fave Influencers haven’t told you that it is an AD, that they are doing the advertising sneakily, so no one will question it and hey can get money in their pockets. Be observant, look out for the little details, that would tell you that it is or isn’t. In no way, am I saying that all influencers are like that because they are NOT. Most are honest and lovely people who you can trust. But, I do believe brands and bloggers need to have really great communication and make all intentions clear to each other to create a healthy working relationship.
So to sum it up, can you trust us bloggers? I don’t know if I am honest, I think it is all up to the individual person and what they choose to do with their platform. Whether to use it in a positive or negative way. It is up to use as viewers and readers and them and us as Influencers to make good decisions that will benefit everyone in the long run. You choose what you believe, we all have our own minds and it is up to us what we choose to believe.
But, I do want to end this post with saying, you will always be able to trust me, I appreciate you all so much, you have no idea at all. you will always know when it is sponsored, Ads, been sent to me for review etc. I do believe that honesty is the best policy and i will always and forever stand by that. I hope you all believe in me.
Sending lots of love and positive wishes!